Master Program in Strategic Communications Management

Communication Theories and Models(SİY 601)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
SİY 601 Communication Theories and Models 1 2 0 0 2 5
Prerequisites
Admission Requirements
Language of Instruction Turkish
Course Type Compulsory
Course Level Masters Degree
Course Instructor(s) Nilgün TUTAL ntutal@gsu.edu.tr (Email)
Assistant
Objective This course aims to cover the models and theories of communication in the content of general social theory and contribute the students to gain critical awareness.
Content Week 1:
On Importance of Media Studies

Week 2:
Media Effects Theories (Socialization, Cultivation, Agenda-Setting etc.)

Week 3:
Theories relating to Consuming Power (Two Way Flow, Uses and Gratifications, Cultural Capital, Media Literacy.

Week 4:
Normative Media Theories (Authoritarian, Liberal, Social Responsibility)

Week 5:
Normative Media Theories (ex-Soviet Communist/Totalitarian, Democratic Participation)

Week 6:
Hallin ve Mancini’s Three Model (Trilogy) and Political Economy of the Media(Cultural Industries, Public Sphere)

Week 7:
Political Economy of the Media (Media Imperialism, Propaganda Model)

Week 8:
Midterm

Week 9:
Representation (Semiology, Ideology, Hegemony, Gender, Sexuality, Representations of Race and Ethnicity)

Week 10:
Postmodernism (Image, Hyper reality)

Week 11:
Information and Surveillance Society

Week 12:
New Media (Convergence/Remediation).

Week 13:
Presentation

Week 14:
Presentation
Course Learning Outcomes The student:
1.Will apprehend the form of function, the structure of ownership of the global and national level of communication through the theories.
2.By developing his/her intellectual, professional and academic thinking ability, will become a media-literate.
Teaching and Learning Methods Participating Conference
References Alemdar Korkmaz ve Erdoğan İrfan, Öteki Kuram, Erk Yayınları, 2005.
Fiske John, İletişim Çalışmalarına Giriş. Çev., S. İrvan, ss.185-194.
İnceoğlu Y ve Çomak ve N.(eds.), Metin Çözümlemeleri, Ayrıntı Yayınları, 2009.
Küçük M (der), Medya, İktidar İdeoloji. Ankara: Ark/Bilim ve Sanat
Mutlu Erol. Kitle İletişim Kuramları, Ankara: Ütopya, 2005.
Laughey Dan, Medya Çalışmaları:Teoriler ve Yaklaşımlar, Kalkedon Yayınları, 2010.
Print the course contents
Theory Topics
Week Weekly Contents
1 On Importance of Media Studies
2 Media Effects Theories (Socialization, Cultivation, Agenda-Setting etc.)
3 Theories relating to Consuming Power (Two Way Flow, Uses and Gratifications, Cultural Capital, Media Literacy.
4 Normative Media Theories (Authoritarian, Liberal, Social Responsibility)
5 Normative Media Theories (ex-Soviet Communist/Totalitarian, Democratic Participation)
6 Hallin ve Mancini’s Three Model (Trilogy) and Political Economy of the Media(Cultural Industries, Public Sphere)
7 Political Economy of the Media (Media Imperialism, Propaganda Model)
8 Midterm
9 Representation (Semiology, Ideology, Hegemony, Gender, Sexuality, Representations of Race and Ethnicity)
10 Postmodernism (Image, Hyper reality)
11 Information and Surveillance Society
12 New Media (Convergence/Remediation).
13 Presentation
14 Presentation
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Contribution of in-term studies to overall grade 1 50
Contribution of final exam to overall grade 1 50
Toplam 2 100
In-Term Studies
  Number Contribution
Assignments 13 60
Presentation 0 0
Midterm Examinations (including preparation) 2 100
Project 0 0
Laboratory 0 0
Other Applications 0 0
Quiz 0 0
Term Paper/ Project 0 0
Portfolio Study 0 0
Reports 0 0
Learning Diary 0 0
Thesis/ Project 0 0
Seminar 0 0
Other 0 0
Toplam 15 160
No Program Learning Outcomes Contribution
1 2 3 4 5
Activities Number Period Total Workload
Class Hours 14 2 28
Working Hours out of Class 14 4 56
Assignments 1 30 30
Final Examinations (including preparation) 1 10 10
Total Workload 124
Total Workload / 25 4,96
Credits ECTS 5
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