Master Program in Strategic Communications Management

Programme Details

1. Semester
# Course Code Prerequisites Course Name Course Type Theory Practice Lab ECTS Erasmus
1 SİY 601 - Communication Theories and Models Compulsory 2 0 0 4
2 SİY 619 - New Approaches in Strategic Communication Compulsory 2 0 0 4
3 SİY 621 - Corporate Communication and Reputation Management Compulsory 2 0 0 4
4 SİY 631 - Visual Culture Compulsory 2 0 0 4
5 SİY 616 - Seminar Compulsory 0 0 0 4
6 SİY 681 - Process of Social Influence and the Media Compulsory 2 0 0 4
7 SİY 661 - Analysis of Brand Management Strategies Elective 2 0 0 4
8 SİY 691 - Digital Media Strategies Elective 2 0 0 4
2. Semester
# Course Code Prerequisites Course Name Course Type Theory Practice Lab ECTS Erasmus
1 SİY 671 - Web in Strategic Communication Management Compulsory 2 0 0 4
2 SİY 612 - Public Relations Writing Compulsory 2 0 0 4
3 SİY 622 - Crisis Communication Management Compulsory 2 0 0 4
4 SİY 662 - Seminar Compulsory 0 0 0 4
5 SİY692 - Virtual Communities and Media Compulsory 2 0 0 4
6 SİY 603 - Social Media in Strategic Communication Elective 2 0 0 4
7 SİY 632 - Health Communication Elective 2 0 0 4
8 SİY 623 - Intercultural Communication Elective 2 0 0 4
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