Department of Business Administration

Entrepreneurship(G424)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
G424 Entrepreneurship 5 3 0 0 3 5
Prerequisites
Admission Requirements
Language of Instruction French
Course Type Elective
Course Level Bachelor Degree
Course Instructor(s) Nigar Çağla MUTLUCAN ncmutlucan@yahoo.com (Email)
Assistant
Objective This course aims to teach the basics of entrepreneurship and the process including the creation and the takeover of the company.
Content Week 1: Human dimension of the business model
Week 2: Marketing aspect of the entrepreneurial phenomena
Week 3: Entrepreneur and strategy
Week 4: Finance and business model
Week 5: The business plan
Week 6: Startup
Week 7: Mid-term exam
Week 8: Growth strategies of the start-ups
Week 9: Structuring of resources and legal strategy
Week 10: Entrepreneurial process and management of human dynamics
Week 11: The necessary change of the buyer of a company
Week 12: Intrapreneurship
Week 13: Entrepreneurship and Innovation: incubation as an innovation strategy
Week 14 : Social entrepreneurship
Course Learning Outcomes 1. Students will be able to know how a project leader gradually emerges as an entrepreneurial leader and shapes his team
2. Students will be able to determine the type of marketing strategy to choose.
3. Students will be able to know how to finance the entrepreneurial project
4. Students will be able to develop and write a business plan
5. Students will be able to identify the growth strategies of a start-up
Teaching and Learning Methods Lecturing, presentations and projects
References • Entrepreneuriat, Michel Coster, 2009, Pearson Education, France.
• Entrepreneuriat, C. Léger-Jarniou, G. Certhoux, J.-M.Degeorge, N. Lameta & H. Le Goff, DUNOD, 2016, France.
• Entrepreneurship, Successfully Launching New Ventures, Bruce R. Barringer & R. Duane Ireland, 5th Edition, 2016, Pearson, Essex, England.
• New Venture Creation, Stephen Spinelli, Jr. & Robert Adams, 9th Edition, 2012, McGraw-Hill Education, New York.
• Girişimcilik, Temel Kavramlar, Girişimcilik Türleri, Girişimcilikte Güncel Konular, 2017, Cinius Yayınları.
• Girişimcilik Okulu, E. Aysan Doğaner, 2014, Kuraldışı Yayıncılık.
Print the course contents
Theory Topics
Week Weekly Contents
1 Human dimension of the business model
2 Marketing aspect of the entrepreneurial phenomena
3 Entrepreneur and strategy
4 Finance and business model
5 The business plan
6 Startup
7 Mid-term exam
8 Growth strategies of the start-ups
9 Structuring of resources and legal strategy
10 Entrepreneurial process and management of human dynamics
11 The necessary change of the buyer of a company
12 Intrapreneurship
13 Entrepreneurship and Innovation: incubation as an innovation strategy
14 Social entrepreneurship
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Contribution of in-term studies to overall grade 2 50
Contribution of final exam to overall grade 1 50
Toplam 3 100
In-Term Studies
  Number Contribution
Assignments 1 20
Midterm Examinations (including preparation) 1 30
Toplam 2 50
No Program Learning Outcomes Contribution
1 2 3 4 5
1 The acquisition of high-level knowledge of the functions of production management and marketing, management, accounting and finance; the skill of using this knowledge. X
2 The acquisition of basic conceptual knowledge about scientific fields related to professional life, such as law, economics, sociology, psychology, social psychology and quantitative methods. X
3 The ability to work effectively in a team; the ability to pass on knowledge to other members of the team. X
4 The competence to use his/her knowledge on the field, to analyze and interpret the data obtained, to identify the problems encountered, to provide appropriate solutions and scientifically defend these solution suggestions when necessary. X
5 The competence to determine the aims and objectives of the company or institution in which he/she is employed by taking into account the needs, the competitive dynamics of the market and by calculating the risks incurred; the ability to engage in entrepreneurship and establish and manage a business. X
6 Awareness of constantly updating his/her professional knowledge and skills; the ability to adapt to change and innovation; the competence to evaluate critically the information he/she has acquired. X
7 Basic knowledge of information and communication technologies required for professional life; the ability to use core office programs at an advanced level; expertise in data processing and report writing in the IT environment. X
8 Ability to follow current information in his/her field in both English and French and to communicate in writing and verbally with stakeholders in both languages. X
9 The ability to conduct researches and studies taking into account the market, dynamics of competition, organizational and global factors and scientific methods; contribute to projects, take responsibility in projects, display competence to make innovative and effective decisions. X
10 Ability to develop strategies, find creative solutions to management problems by building relations with other areas of the social sciences and take the responsibility of these decisions. X
11 Consciousness of taking into account ethical values, when making decisions and being involved in business life. X
12 Awareness of the impact of practices related to his/her field on the global and social dimensions (universality of social rights, social justice, cultural values, environmental problems, sustainability, etc.) and their legal consequences. X
Activities Number Period Total Workload
Class Hours 14 3 42
Working Hours out of Class 12 2 24
Presentation 1 12 12
Midterm Examinations (including preparation) 1 15 15
Final Examinations (including preparation) 1 20 20
Term Paper/ Project 1 17 17
Total Workload 130
Total Workload / 25 5,20
Credits ECTS 5
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