Strategic Management(Mİ608)
| Course Code | Course Name | Semester | Theory | Practice | Lab | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| Mİ608 | Strategic Management | 2 | 3 | 0 | 0 | 3 | 6 |
| Prerequisites | |
| Admission Requirements |
| Language of Instruction | Turkish |
| Course Type | Elective |
| Course Level | Masters Degree |
| Course Instructor(s) | Tuncay GÜRBÜZ tuncaygurbuz09@gmail.com (Email) |
| Assistant | |
| Objective | The objective of the course is to enhance the students’ ability to comprehend major issues in strategic management. The purpose is thus, to familiarize them with the theories, tools and principles of strategic management. Trough lectures, experiential exercises, case studies and strategic analysis of the enterprises, the course provides the opportunity to develop skills for strategic thinking and analysis, leadership, and cross-functional integration. |
| Content |
Week 1. Basic Concepts in Strategic Management Week 2. Internal Scanning: Organizational Analysis Week 3. Internal Scanning: Organizational Analysis Week 4. External Environment Analysis Week 5. External Environment Analysis Week 6. Strategy Formulation Week 7. Strategy Formulation & Implementation Week 8. MIDTERM EXAM Week 9. Strategic Positioning & Decision Making Week 10. Blue Ocean Strategy Week 11. Case Study 1 Week 12. Case Study 2 Week 13. Case Study 3 Week 14. Project Presentations & Discussions |
| Course Learning Outcomes |
In this course, the student should be able: 1.to evaluate past strategies and strategists 2.to analyze the company and its environment 3. to develop new strategies 4. to implement the selected strategies. 5.to have a global view of management. |
| Teaching and Learning Methods |
Lectures, Case Study, Simulation |
| References |
Contemporary Strategy Analysis R.M. Grant Wiley 2010. Exploring Corporate Strategy G.Johnson, K.Scholes, R.Whittington Prentice Hall 2009. Strategic Management & Business Policy T.L.Wheleen & J.D.Hunger Pearson International Edition 2008. |
Theory Topics
| Week | Weekly Contents |
|---|---|
| 1 | Introduction |
| 2 | Basic Concepts in Strategic Management |
| 3 | Environmental Scanning and Industry Analysis |
| 4 | Internal Scanning: Organizational Analysis |
| 5 | Strategy Formulation: Situation Analysis and Business Strategy |
| 6 | Strategy Formulation: Corporate Strategy |
| 7 | Strategy Formulation: Functional Strategy and Strategic Choice |
| 8 | Strategy Implementation: Organizing for Action |
| 9 | Simulation |
| 10 | Mid term exam |
| 11 | Presentation |
| 12 | Presentation |
| 13 | Presentation |
| 14 | Presentation |
Practice Topics
| Week | Weekly Contents |
|---|
Contribution to Overall Grade
| Number | Contribution | |
|---|---|---|
| Contribution of in-term studies to overall grade | 12 | 60 |
| Contribution of final exam to overall grade | 1 | 40 |
| Toplam | 13 | 100 |
In-Term Studies
| Number | Contribution | |
|---|---|---|
| Assignments | 4 | 10 |
| Presentation | 0 | 0 |
| Midterm Examinations (including preparation) | 1 | 15 |
| Project | 1 | 25 |
| Laboratory | 0 | 0 |
| Other Applications | 0 | 0 |
| Quiz | 0 | 0 |
| Term Paper/ Project | 0 | 0 |
| Portfolio Study | 0 | 0 |
| Reports | 0 | 0 |
| Learning Diary | 0 | 0 |
| Thesis/ Project | 0 | 0 |
| Seminar | 0 | 0 |
| Other | 6 | 10 |
| Toplam | 12 | 60 |
| No | Program Learning Outcomes | Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | The student will be able to use the knowledge and skills needed for upper echelons of management. | X | ||||
| 2 | The student will be able to identify the behaviors to minimize the risks by taking into account internal and external conditions that effect the organization. | X | ||||
| 3 | The student should have the general knowledge about labor law, sociology, psychology, organizational sociology, logistics and quantitative methods that can be needed out of basic management functions. | X | ||||
| 4 | The student should have a command of information and communication technologies that are needed for professional business life. | X | ||||
| 5 | The student should keep the competitive power of business at higher levels in the increasing globalization and competition conditions with following visionary applications. | X | ||||
| 6 | The student will be able to identify the changes that are in the internal and external environment of business and the problems which are caused by these changes in time. Also, the student should improve solutions for these problems and apply them. | X | ||||
| 7 | The student will be able to generate the solutions for managerial problems with the help of management games and simulation techniques. | X | ||||
| 8 | The student should make presentations and discuss managerial problems at least two foreign languages. | X | ||||
| 9 | The student will be able to tend towards practices of case study and sample event assessment and contribute the projects in which he/she serves. | X | ||||
| 10 | The student should get the responsibility in teamwork and contribute to team work. | X | ||||
| 11 | The student should get the habit of updating his technical skills to adjust the changing and improving scientific and technologic environment. | X | ||||
| 12 | The student should make a principle of behaving ethical in business life and guarding the interests of his colleagues and business stakeholders. | X | ||||
| Activities | Number | Period | Total Workload |
|---|---|---|---|
| Total Workload | 0 | ||
| Total Workload / 25 | 0.00 | ||
| Credits ECTS | 0 | ||