Master Program in Business Administration

International Marketing(G449)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
G449 International Marketing 2 3 0 0 3 7
Prerequisites
Admission Requirements
Language of Instruction
Course Type
Course Level Masters Degree
Course Instructor(s) Ulun AKTURAN uakturan@gsu.edu.tr (Email)
Assistant
Objective
Content
Course Learning Outcomes
Teaching and Learning Methods
References
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Theory Topics
Week Weekly Contents
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Contribution of in-term studies to overall grade 1 60
Contribution of final exam to overall grade 0 40
Toplam 1 100
In-Term Studies
  Number Contribution
Presentation 1 30
Midterm Examinations (including preparation) 1 30
Toplam 2 60
No Program Learning Outcomes Contribution
1 2 3 4 5
1 At the end of the program successful students, Will have a good command of the concepts and theories of different areas of Business Administration such as Production, Marketing, Accounting/Finance, Management and Organizational Behavior and will have an integrative point of view to understand the interaction between these domains. X
2 Will be able to grasp the operation of different functions (Accounting /Finance, Marketing, Human Resources, and Management) of organizations and also will be able to create hypotheses for research proposals. X
3 Will be able to do research for determining changes, diagnosing problems and developing solutions in business world. X
4 Will have a command of qualitative and quantitative research methodology. X
5 Will be able to conduct statistical analyses and interpret the results. X
6 Will have a command of scientific studies (writing articles, presenting papers) X
7 Should have mastery of at least one foreign language at a scientific level to be able to realize cross-cultural studies. X
8 Should be able to update his/her professional knowledge and skills continuously to be able to adapt to changes in scientific area. X
9 Should be able to do team work in researches and studies and contribute to information flow. X
10 Will be able to have a holistic approach to Business Administration and prepare a thesis on a special area of the field. X
11 être en mesure d’avoir une perspective globale de la gestion et de fournir une thèse en se spécialisant dans une des sphères de ce domaine. X
11 Will be able to carry out an original study on his/her specialization area with recent and advanced information. X
11 Will be able to carry out an original study on his/her specialization area with recent and advanced information. X
11 Will be able to carry out an original study on his/her specialization area with recent and advanced information. X
11 Will be able to carry out an original study on his/her specialization area with recent and advanced information. X
11 Will be able to carry out an original study on his/her specialization area with recent and advanced information. X
Activities Number Period Total Workload
Class Hours 14 3 42
Working Hours out of Class 13 6 78
Presentation 1 14 14
Midterm Examinations (including preparation) 20 1 20
Final Examinations (including preparation) 1 21 21
Total Workload 175
Total Workload / 25 7,00
Credits ECTS 7
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