Department of Business Administration

Applied Management Strategy(G426)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
G426 Applied Management Strategy 6 3 0 0 3 5
Prerequisites
Admission Requirements
Language of Instruction English
Course Type Elective
Course Level Bachelor Degree
Course Instructor(s) Tuncay GÜRBÜZ tuncaygurbuz09@gmail.com (Email)
Assistant
Objective The objective of the course is to enhance the students’ ability to practice concepts of strategic management. The course provides the opportunity to develop skills through the use of business simulation and company analysis.
Content Week 1. Introduction

Week 2. Basic Concepts

Week 3. Internal Scanning: Organizational Analysis

Week 4. Internal Scanning: Organizational Analysis

Week 5. Environmental Scanning and Industry Analysis

Week 6. . Environmental Scanning and Industry Analysis

Week 7. Strategy Formulation

Week 8. Midterm

Week 9. Strategy Implementation: Organizing for Action

Week 10. Strategy Implementation: Organizing for Action

Week 11. Risk Management

Week 12. Decision Analysis

Week 13. Presentations

Week 14. Presentations
Course Learning Outcomes In this course, the student should be able:

1.to collect the necessary data for the diagnosis
2.to use this data for the analysis
3. to analyze the company and its environment
4. to develop new strategies
5. to implement the selected strategies.
Teaching and Learning Methods
References Corporation A Global Business Simulation J.R. Smith& P.A. Golden
Contemporary Strategy Analysis 2008 R.M. Grant Wiley :UK
Print the course contents
Theory Topics
Week Weekly Contents
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Toplam 0 0
In-Term Studies
  Number Contribution
Toplam 0 0
No Program Learning Outcomes Contribution
1 2 3 4 5
Activities Number Period Total Workload
Total Workload 0
Total Workload / 25 0,00
Credits ECTS 0
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