Non-Thesis Master Program in Business Administration

Sales Management(Mİ606)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
Mİ606 Sales Management 2 3 0 0 3 6
Prerequisites
Admission Requirements
Language of Instruction Turkish
Course Type Elective
Course Level Masters Degree
Course Instructor(s) Mehmet Yaman ÖZTEK moztek@gsu.edu.tr (Email)
Assistant
Objective This course aims to teach the concepts related with sales management
Content Week 1. Promotion Policies

Week 2. The importance of sales force

Week 3. The fundamental concepts in personal selling

Week 4. The types of salesman

Week 5. The recruitment of salesman

Week 6. The training of salesman

Week 7. Customer visit and sales presentation

Week 8.Mid-term exam

Week 9. The organization of sales force

Week 10. The identification of sales areas

Week 11. The identification of sales quotas

Week 12. Sales expenses and sales budget

Week 13. The audit of sales activities

Week 14. The ethic concept in sales management
Course Learning Outcomes 1. Students will be able to plan and manage the sales territory.
2. Students will be able to organize sales force.
3. Students will be able to evaluate the sales force performance.
4. Students will be able to prepare sales force budgeting.
5. Students will be able to prepare sales force budgeting.
Teaching and Learning Methods
References ? Sales Management, Thomas N. Ingram, Raymod W. Laforge
? Örnek Olaylarla Satış Yönetimi, Mehmet Karafakılıoğlu
Print the course contents
Theory Topics
Week Weekly Contents
1 Promotion Policies
2 The importance of sales force
3 The fundamental concepts in personal selling
4 The types of salesman
5 The recruitment of salesman
6 The training of salesman
7 Customer visit and sales presentation
8 Mid-term Exam
9 The organization of sales force
10 The identification of sales areas
11 The identification of sales quotas
12 Sales expenses and sales budget
13 The audit of sales activities
14 The ethic concept in sales management
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Contribution of in-term studies to overall grade 1 40
Contribution of final exam to overall grade 1 60
Toplam 2 100
In-Term Studies
  Number Contribution
Assignments 1 40
Presentation 0 0
Midterm Examinations (including preparation) 0 0
Project 0 0
Laboratory 0 0
Other Applications 0 0
Quiz 0 0
Term Paper/ Project 0 0
Portfolio Study 0 0
Reports 0 0
Learning Diary 0 0
Thesis/ Project 0 0
Seminar 0 0
Other 0 0
Toplam 1 40
No Program Learning Outcomes Contribution
1 2 3 4 5
1 The student will be able to use the knowledge and skills needed for upper echelons of management. X
2 The student will be able to identify the behaviors to minimize the risks by taking into account internal and external conditions that effect the organization. X
3 The student should have the general knowledge about labor law, sociology, psychology, organizational sociology, logistics and quantitative methods that can be needed out of basic management functions. X
4 The student should have a command of information and communication technologies that are needed for professional business life. X
5 The student should keep the competitive power of business at higher levels in the increasing globalization and competition conditions with following visionary applications. X
6 The student will be able to identify the changes that are in the internal and external environment of business and the problems which are caused by these changes in time. Also, the student should improve solutions for these problems and apply them. X
7 The student will be able to generate the solutions for managerial problems with the help of management games and simulation techniques.
8 The student should make presentations and discuss managerial problems at least two foreign languages. X
9 The student will be able to tend towards practices of case study and sample event assessment and contribute the projects in which he/she serves. X
10 The student should get the responsibility in teamwork and contribute to team work. X
11 The student should get the habit of updating his technical skills to adjust the changing and improving scientific and technologic environment. X
12 The student should make a principle of behaving ethical in business life and guarding the interests of his colleagues and business stakeholders. X
Activities Number Period Total Workload
Class Hours 14 3 42
Working Hours out of Class 13 5 65
Assignments 1 23 23
Midterm Examinations (including preparation) 0 14 0
Final Examinations (including preparation) 1 20 20
Total Workload 150
Total Workload / 25 6,00
Credits ECTS 6
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