Non-Thesis Master Program in Communication Strategies and Public Relations

Persuasion Strategies and digital communication management(RPS 541)

Course Code Course Name Semester Theory Practice Lab Credit ECTS
RPS 541 Persuasion Strategies and digital communication management 1 3 0 0 3 6
Prerequisites
Admission Requirements
Language of Instruction Turkish
Course Type Compulsory
Course Level Masters Degree
Course Instructor(s) Nazlı AYTUNA nazli.aytuna@gmail.com (Email)
Assistant
Objective The course examines persuasions strategies which is a part of the social psychology research. The course provides the dynamics of attitude change, interpersonal communication and discuss persuasions strategies in assistance of differents exemples from the business world and the political history.
Content
Course Learning Outcomes
Teaching and Learning Methods
References
Print the course contents
Theory Topics
Week Weekly Contents
Practice Topics
Week Weekly Contents
Contribution to Overall Grade
  Number Contribution
Contribution of in-term studies to overall grade 1 40
Contribution of final exam to overall grade 1 60
Toplam 2 100
In-Term Studies
  Number Contribution
Assignments 0 0
Presentation 0 0
Midterm Examinations (including preparation) 1 40
Project 1 60
Laboratory 0 0
Other Applications 0 0
Quiz 0 0
Term Paper/ Project 0 0
Portfolio Study 0 0
Reports 0 0
Learning Diary 0 0
Thesis/ Project 0 0
Seminar 0 0
Other 0 0
Toplam 2 100
No Program Learning Outcomes Contribution
1 2 3 4 5
Activities Number Period Total Workload
Class Hours 14 3 42
Working Hours out of Class 1 20 20
Presentation 1 10 10
Midterm Examinations (including preparation) 1 20 20
Term Paper/ Project 1 20 20
Total Workload 112
Total Workload / 25 4,48
Credits ECTS 4
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